Tell us about yourself!
We'd love to get to know you so we can better serve you.
What is your age? *
Under 18
18-24
25-34
35-44
45-54
55+
Do not wish to say
What is your gender? *
Female
Male
Other
Do not wish to say
How often do you use cereal? *
Daily or nearly every day
Weekly or a few times a week
Monthly or a few times a month
Less than once a month
What do you use cereal for? Choose up to 3 *
To treat myself
To boost my energy
To curb hunger
To replace a meal
To fuel a workout
Other
What is most important to you when buying cereal? Choose up to 3 *
Price
Tastiness
Health benefits
Flavor variety
Convenience
Sustainability
Brand
Other
Do you follow any specific diet or eating pattern? Select all that apply. *
Gluten-free
Low carb/low sugar
High protein
Keto
Vegetarian
Vegan/plant-based
Organic
None
Other
Which of these best describes your approach to your health? *
I don’t think too much about improving my health day-to-day
I try to make healthy choices, but it’s not my #1 priority
I put lots of time and effort toward improving my health
What brand of cereal do you buy most often? In a sentence or two, tell us what you like most about it *
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